For agencies
Bring strategy, design and content together in one place, under your own agency. Your team, your clients and AI work with the same brand knowledge, files and guidelines. Add as many brands and users as you like, with no extra cost per brand or user.
What you get
Use Instama on your own URL, with your agency's logo. Every client gets their own environment, with all brand strategy, designs and files together. Your team can work for several clients. Clients only see the brands they have access to.
Add your client's website and Instama creates a first brand profile within a few minutes. With logos, colours, fonts and images, plus a first proposal for positioning and tone of voice. Your team fills it in and sharpens it.
Make social posts, videos, banners and PDFs from your designs. Plan and publish your social posts from the same platform.
Let your team work with each client's brand knowledge, files and guidelines from Claude, ChatGPT or Figma.
Give colleagues, freelancers and clients access to the brands they work on. Decide per folder who can view, edit and manage. Have work approved before it's used.
See per brand, person and kind of work how many credits were used, and set limits. That gives you control and a clear overview for your client reports and invoicing.
Your strategy, built in
The positioning, audiences and tone of voice you wrote for a client no longer end up in a PDF. They become the system every asset is made from, by your team, by your client and by AI.
Together with your clients
Give your clients a place of their own to follow along, give feedback and approve work. Every comment and version sits with the asset itself. So everyone knows where things stand and what still needs to happen.
Production at scale
Your designers build the system once. Account managers, juniors and clients make what they need with it, and agents take over the resizing, the translating and the variants.
“As brand builders, we see our clients struggle to keep their copy and design on-brand in day-to-day practice. With Instama, that’s a thing of the past. We put in the brand concept, the positioning, the tone of voice, the key messages and the visual identity. That input makes for good output: our brand concepts finally hold up in daily practice too, without us having to step in.”
Every plan gives you access to the whole platform, with unlimited brands and team members. Choose the plan that fits how much you want to make each month.
Start
For occasional content.
Small
For a steady stream of on-brand content.
Medium
For plenty of content and multiple campaigns.
Large
For content production at scale.
Enterprise
For organisations with specific requirements for security, access management and integrations.
No. Clients only see the brands you give them access to. When you invite a client to their own brand, your other clients and their files stay out of sight.
No. On every plan you can invite as many clients as you like into your organisation. Their AI use comes out of your plan's credits, and you can set a limit per brand.
As many as you like. Every plan includes unlimited brands and users, so adding a new client, colleague or freelancer costs nothing extra.
Yes. You set per folder who can view, edit and manage. So clients can follow along or work themselves, while your team keeps control of things like the brand strategy and the templates.
Yes. You can send work for approval to the right people. Once approved, it is locked, and it can only be changed again when someone reopens it.
That's up to you. Give your client access to the templates you set up for them, and they make their own content within the brand you designed. Or keep the making in your own hands.
Yes. You can manage client brands in your own organisation, or be invited into your client's organisation. You can use both ways of working side by side, depending on what you agree with each client.
The agreements between you and your client decide who holds which rights to the brand, the designs and the content. Where you manage the brand in Instama decides who manages the environment and the access. That is separate from who owns the work.
Your agency's name, logo and icon on the sign-in page and in the workspace, at your own web address. Your own domain is available on Large and Enterprise.
Yes. Use Instama as the platform for your strategy, design and content production. You agree on your services and rates with your clients yourself. The usage overview per brand helps you with reporting and invoicing.
You can set a monthly credit limit per brand. Once it is reached, AI work for that brand stops. You also see how many credits were used, broken down by brand, person and kind of work.
The data is stored in the EU. For AI processing, you choose per kind of work in which region it runs. Our trust center lists the providers involved and our data processing agreement.
More about Instama
Have a question, or want to see in person what Instama can do for your brand? Send a message or book a demo. We take the time for your questions and look together at what you need.
Ragna Hes
Co-founder
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